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Trump’s Outreach to Black Voters Is Real, and Prominent Media Voices Are Beginning to Take Note

In the immediate aftermath of President Trump’s State of the Union Address, we were struck by the fact that it was written in large part to appeal to black voters.

Trump touted the strong U.S. economy and explained how it is benefiting the poor and disadvantaged, who are disproportionately black, brown, and members of racial and ethnic minorities.

He heralded his tax cuts and enterprise zones as the engine of opportunity and upward mobility for “forgotten Americans” in the dilapidated inner cities. And he pledge to build “the world’s most prosperous and inclusive society—one where every citizen can join in America’s unparalleled success, and every community can take part in America’s extraordinary rise.”

In short, we will leave no American behind, Trump essentially said.

However, a close reading of the speech shows that it has even more explicit appeals to African Americans, and prominent media voices are beginning to take note.

The Wall Street Journal, for instance, published an editorial called “Trump’s Bid for the Black Vote. African-Americans,” the Journal notes, “were front-and-center at the State of the Union.”

Beyond the inclusive tone, Mr. Trump emphasized policies that address real inequities in American life.

Perhaps the most compelling was Mr. Trump’s extended brief for school choice. The quality of many urban government schools is a national disgrace, and African-American children suffer most.

Mr. Trump highlighted a black youngster whose “future was put further out of reach when Pennsylvania’s Governor vetoed legislation to expand school choice,” and he called for Congress to expand opportunities for scholarships to attend alternative schools.

This has become a sharp dividing line between the two parties, as Democrats have abandoned choice under pressure from unions.

In 2018 Florida Gov. Ron DeSantis won a close race thanks to the votes of African-American women who supported him out of proportion to other GOP candidates. One likely cause was his school-choice platform.

Mr. Trump should campaign around the country highlighting charter, private and parochial schools that help children of all races escape rotten union schools.

CNN analyst Van Jones, meanwhile, warned his fellow Democrats that Trump’s State of the Union Address was

a warning to us, a warning shot across the bow of Democrats that he’s going after enough black folks to cause us problems.

It’s not just the white suburban voters. He’s going after black voters, too… And what he was saying to African Americans can be effective.

In addition to the strong economy, enterprise zones, and school choice, Trump specifically mentioned his administration’s support of historically black colleges and universities, as well as criminal justice reform.

“Our black colleges have been struggling for a long time,” said Van Jones. “A bunch of them have gone under. He [Trump] threw a lifeline to them… in his budget.”

Indeed, according to the Associated Press, the Future Act, which Trump signed into law Dec. 19, 2019,

authorizes $85 million a year for historically black colleges and universities, along with $100 million for Hispanic-serving institutions, $30 million for tribal schools and $40 million for a variety of other minority-serving institutions.

“The money,” reports the AP, “is primarily meant to expand programs in science, technology, engineering and math.”

“To expand equal opportunity,” said Trump in his State of the Union Address, “I am also proud that we achieved record and permanent funding for our nation’s historically black colleges and universities.”

Criminal Justice Reform. Trump is equally proud that he achieved criminal justice reform, which, he said, is giving many former prisoners the ability to work and make a fresh start in life.

“Everybody said that criminal justice reform couldn’t be done, but I got it done, and the people in this room got it done,” he bragged.

“Mr. Trump’s willingness to buck political convention on this issue is making a difference for young black men especially,” says the Journal.

In fact Trump clearly wishes to communicate to African Americans and other minorities that he is fully committed to broad-based opportunity, inclusion, and second chances. His campaign thus spent “half of its $10 million Super Bowl ad-buy highlighting [his] commutation of a black woman’s life sentence for a drug offense.”

African-American Contributions. Moreover, the president made clear that African Americans have contributed mightily to our achievements and greatness as a nation. Thus he recognized one of the last surviving Tuskegee Airmen, Charles McGee, whom he promoted to Brigadier General.

The Tuskegee Airmen, of course, are a storied U.S. military unit of predominantly black fighter pilots and support personnel who served during World War II, when the U.S. Armed Forces were still segregated by race.

Trump noted that Brigadier General McGee flew more than 130 combat missions in the Second World War before serving in both the Korean and Vietnam Wars as well.

McGee is now 100 years old; and his great grandson, 13-year-old Iain Lanphier, aspires to follow in his footsteps through service in the United States Space Force

Finally, Trump rounded out his paean to American greatness by acknowledging that Frederick Douglass, Harriet Tubman, and Martin Luther King, Jr. rank high in the pantheon of heroes and heroines who are responsible for “our glorious and magnificent inheritance” as a nation.

Leadership. Trump’s outreach to black voters is a demonstration of moral and political leadership, and it is the right thing to do irrespective of any potential political gains for him and the Republican Party in November. But sometimes, doing what is right is also good politics, and this may be one of those times.

Trump won about eight percent of the black vote in 2016; however, a conspicuous number of recent polls suggest that he is poised to significantly increase that tally on election day.

A new Zogby poll, for instance, finds that Trump’s approval rating has reached 50 percent among all voters; and that 26 percent of African Americans and 47% of Hispanics at least somewhat approve of the job he’s doing as president.

Even if just half of that 26 percent end up voting for Trump, that would represent a 62 percent increase in the president’s share of the black vote vis-a-vis his 2016 tally; and, with that, Trump would most likely easily win reelection.

It’s still too early to tell what will happen; but it’s never too early to do the right thing. And Trump, to his credit, is trying to do the right thing for African Americans and other minorities. Good on him.

Feature photo credit: Getty Images via MegaNewsEn.

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